In the fast-paced world of online content, the right tools can mean the difference between obscurity and viral fame. For years, the Bimber WordPress theme by BringThePixel was a go-to solution for creators aiming to build engaging, shareable, and profitable websites.1 With its feature-rich toolkit designed to emulate the success of platforms like BuzzFeed and 9GAG, Bimber empowered thousands to launch their own viral magazines. However, the digital landscape is littered with once-bright stars that have faded, and the story of Bimber has taken a cautionary turn.
This in-depth article explores the legacy of the Bimber theme, its powerful features, the critical reasons why it's no longer a recommended choice, and the best actively-supported alternatives to help you build your viral empire in 2025 and beyond.
Bimber wasn't just a theme; it was a comprehensive package for anyone serious about creating a viral content hub. It catered to a wide range of niches, from news aggregators and celebrity gossip sites to meme repositories and online communities.2 Its core appeal lay in its ability to let users launch a fully functional, feature-packed viral website in a remarkably short amount of time.
One of Bimber's standout features was its collection of diverse and professionally designed demos, each inspired by a successful viral website. These weren't just skins; they were fully functional starting points with layouts and features tailored to specific content types:
These demos, installable with a single click, provided a massive head start for content creators.
Bimber was packed with features designed to maximize user engagement and shareability:
Despite its impressive feature set and past popularity, a critical issue makes Bimber a risky proposition in 2025: the theme appears to be abandoned by its original developers, BringThePixel.
Evidence points to a halt in active development and support:
Perhaps the most compelling reason to avoid Bimber is a critical and unpatched security vulnerability. Identified as CVE-2025-47576, this is a Local File Inclusion (LFI) vulnerability that affects Bimber versions up to and including 9.2.5 (the last known version).10
In simple terms, this flaw could allow a malicious actor with at least a contributor-level account on a website using Bimber to include and execute arbitrary files on the server. This could lead to a complete site takeover, data theft, or the injection of malware. The fact that there is no official patch for this vulnerability from the developers makes using Bimber a significant security risk.
In its heyday, Bimber was marketed as being optimized for performance and SEO.11 It included features like lazy loading for images and was compatible with popular caching plugins. Reviews from that time were mixed but generally acknowledged its potential. Some users praised its SEO-friendly structure, with one blogger on FatStacksBlog noting a significant traffic increase after switching to Bimber. However, others pointed out that its feature-rich nature could lead to code bloat and slower loading times if not carefully optimized.
Regardless of its past performance, the lack of updates means it's not optimized for the latest web standards and can't guarantee compatibility with current or future versions of WordPress and SEO plugins, potentially harming a site's ranking over time.
In a word: no. While the features of the Bimber theme are still impressive on paper, the risks associated with using an abandoned and insecure theme are far too great. The lack of updates, the absence of official support, and the presence of a critical, unpatched security vulnerability make it an unwise choice for any new project.
For those still using Bimber, it is strongly recommended to migrate to a new, actively supported theme as soon as possible to ensure the security and stability of your website.
The good news is that the spirit of Bimber lives on in several other excellent, actively developed WordPress themes that offer similar or even superior features for creating a viral content website. Here are some of the best alternatives to consider:
The Newspaper theme is a powerhouse and one of the best-selling news and magazine themes of all time. It's incredibly versatile and can be adapted for any content-rich website, including viral magazines.12
Key Features:
Why it's a great alternative: Newspaper offers a similar level of design flexibility and a massive feature set, but with the backing of a reputable and active developer.
Boombox is specifically designed for creating viral content websites and is a direct competitor to what Bimber offered.15 It comes with a modern, engaging design and all the tools you need to build a thriving online community.
Key Features:
Why it's a great alternative: Boombox shares Bimber's DNA, with a strong focus on viral features and community engagement, making it a natural successor.
King is another top-tier WordPress theme that's tailor-made for viral magazines, video content, and news sites.16 It boasts a professional design and a wealth of features to help you create an engaging user experience.
Key Features:
Why it's a great alternative: King excels in community-building features and provides a polished and professional look for your viral content.
As the name suggests, SociallyViral is built from the ground up to maximize social shares and viral traffic.18 It's a lightweight and fast-loading theme that focuses on the essentials of viral content.
Key Features:
Why it's a great alternative: If you're looking for a simpler, faster alternative to Bimber that still packs a viral punch, SociallyViral is an excellent choice.
The Bimber WordPress theme by BringThePixel serves as a compelling case study in the fast-moving world of web development. It was, for a time, a brilliant tool that empowered countless creators. However, its abandonment and the subsequent security risks highlight the importance of choosing software that is actively maintained and supported.
While you should steer clear of using Bimber today, the dream of creating a viral content sensation is more alive than ever. By opting for a modern, secure, and feature-rich alternative like Newspaper, Boombox, King, or SociallyViral, you can build a powerful platform for your content, engage your audience, and aim for that coveted viral status with confidence and peace of mind.