Easy Pricing Tables WordPress Plugin

Easy Pricing Tables by Fatcat Apps is one of the most popular WordPress plugins for creating clean, responsive pricing and comparison tables without needing to write code. It is specifically built for Conversion Rate Optimization (CRO), ensuring that your plans are easy to read and lead users toward a purchase.

Key Features

Intuitive Drag-and-Drop Builder: You can reorder columns and rows with a single click and edit content directly in a point-and-click interface.

Fully Responsive Design: Tables automatically adjust to look great on mobile, tablets, and desktops.

Gutenberg & Page Builder Integration: It features a native Gutenberg Block for the modern WordPress editor, but also works seamlessly via shortcodes in Elementor, WPBakery, and the Classic Editor.

Featured Columns: Easily highlight your "Most Popular" or "Best Value" plan with larger text and distinct colors to guide customer decisions.

WooCommerce Integration: Connect your pricing buttons directly to your WooCommerce cart for a faster checkout experience.

Comparison: Free vs. Premium (2026)

While the free version (Lite) is excellent for basic needs, the Premium version adds several high-value features for professional businesses.

Feature

Free (Lite)

Premium (Pro)

Templates

Limited basic styles

10+ Professional Templates

Pricing Toggle

No

Monthly/Yearly Switcher

Tooltips

No

Info bubbles for features

Media Support

Basic text/links

Icons, Images, & Video

Analytics

No

Google Analytics/FB Pixel Integration

Support

Community-based

Priority Email Support

How to Use Easy Pricing Tables

Install & Activate: Download the plugin from the WordPress repository or upload the Premium ZIP file.

Create Your First Table: Go to Pricing Tables > Add New in your dashboard.

Enter Content: Fill in your plan names, prices, features (one per line), and your "Call to Action" button text and links.

Design Customization: Use the Design tab to change font sizes, button colors, and column margins to match your brand.

Publish: Save your table and copy the shortcode, or simply add the Easy Pricing Tables Block directly to any page using the Gutenberg editor.

Pro Tip: Use the "Pricing Toggle" in the Pro version if you offer annual discounts. It allows customers to switch between monthly and yearly rates instantly, which is proven to increase the sales of higher-tier annual plans.

Would you like me to help you find a specific CSS snippet to further customize the "Featured" column's shadow, or are you looking for a comparison with WP Table Builder?