Fototag is a sophisticated, modern WordPress theme designed for professional photographers, visual storytellers, and creative studios.
While Ocularus is ultra-minimal and "quiet," Fototag is much more dynamic and feature-rich. It is designed for photographers who don't just want a gallery, but a full-scale business platform to showcase their portfolio, sell their services, and manage their brand identity.
Diverse Gallery Layouts: Offers a wide variety of styles including Masonry, Grid, Justified, and Slider views, allowing you to choose the best layout for specific types of shots (e.g., vertical portraits vs. wide landscapes).
Proofing Galleries: Includes specialized functionality for client interaction, where customers can view their shoot and "heart" or "approve" specific photos—a critical tool for wedding and commercial photographers.
Photo Proofing & Password Protection: Secure your work so only your clients can see their private albums.
Advanced Portfolio Post Types: Each project can have its own story, metadata (like camera specs), and "Behind the Scenes" content.
One-Click Demo Import: Includes several "pre-sets" tailored for different niches: Wedding, Fashion, Street, and Architecture Photography.
Interactive Hover Effects: Professional animations when users hover over thumbnails, displaying titles, categories, or "view more" icons.
Ken Burns Effect Sliders: Adds a subtle, cinematic zooming movement to your hero images, making static photos feel alive.
Dark & Light Skins: Switch the entire vibe of the site to match your style—Dark for moody/dramatic portfolios or Light for airy/wedding photography.
How Fototag stacks up against the other visual themes in your collection:
Theme
Philosophy
Best For...
Ocularus
Less is more
Fine Art & Minimalists
Fototag
Professional Business
Wedding, Fashion & Commercial Pros
Intervio
Structural & Technical
Architects & Interior Designers
Gravity
Presentation/Agency
High-end Design Studios
To make the most of this theme's professional capabilities:
Client Management: Use the Proofing feature to reduce the back-and-forth emails. Letting clients select photos directly on your site makes you look more professional and saves hours of administrative time.
SEO for Images: Photography sites can be slow. Use Fototag's optimization settings and always include "Alt Text" for your images (e.g., "Outdoor Wedding Photography Paris") to help your work show up in Google Image searches.
The "Services" Page: Don't just show photos; use the service layouts to clearly list your Package Pricing. Fototag is excellent at balancing beautiful imagery with clear business information.
Are you building this for a specific type of photography, like weddings or high-fashion? I can help you structure your "Gallery Categories" to make your portfolio easy to navigate for potential clients.
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Published:
Jan 02, 2026 11:16 AM
Version:
v1.3.10
Category:
Developer:
ThemeforestLicense:
GPL v2 or LaterTags: