Quantity Discounts & Pricing for WooCommerce 4.0.4

Implementing quantity discounts in WooCommerce is one of the most effective ways to increase your Average Order Value (AOV).1 By rewarding customers for buying in bulk (e.g., "Buy 5, save 10%"), you encourage larger purchases.

Since WooCommerce doesn't support advanced bulk pricing out of the box, you’ll likely need a plugin or a custom snippet. Here is a breakdown of the best ways to set this up.

1. Top Plugin Recommendations

Most store owners use a plugin because they provide a clean UI for customers to see the savings (like a pricing table).

Plugin Name

Best For

Key Features

WooCommerce Dynamic Pricing

Official support

Robust, works well with other official extensions.

Discount Rules for WooCommerce

User-friendliness

Easy "Buy X, Get Y" and tiered percentage discounts.

Advanced Dynamic Pricing

High flexibility

Complex rules (e.g., discount based on user role + quantity).

WooCommerce Bulk Pricing

Visuals

Excellent for displaying a pricing table on the product page.

2. Types of Quantity Discounts

When setting this up, you generally choose between three pricing structures:

Fixed Price: "Buy 5+ items for $10 each" (instead of $12).

Percentage Discount: "Buy 10+ items and get 15% off the total."

Tiered Pricing: * 1–5 items: $20.00

6–10 items: $18.00

11+ items: $15.00

3. Displaying Discounts to Customers

To maximize conversions, don't hide the discount in the cart. You should show the savings early:

Quantity Table: Place a small table next to the "Add to Cart" button showing the price breaks.

Live Price Updates: Ensure the price on the product page changes dynamically when the user increases the quantity.

"You are $X away" Messages: Show a notice in the cart: "Add 2 more to unlock a 10% discount!"

4. How to do it with Code (Basic)

If you only have one or two products and don't want a heavy plugin, you can use a simple PHP snippet in your functions.php file to adjust the price based on quantity.2

PHP

add_action( 'woocommerce_before_calculate_totals', 'apply_quantity_discount', 10, 1 ); function apply_quantity_discount( $cart ) {    if ( is_admin() && ! defined( 'DOING_AJAX' ) ) return;    foreach ( $cart->get_cart() as $cart_item ) {        $quantity = $cart_item['quantity'];        $price = $cart_item['data']->get_price();        // If quantity is 10 or more, apply a 10% discount        if ( $quantity >= 10 ) {            $new_price = $price * 0.90;            $cart_item['data']->set_price( $new_price );        }    } }

Which approach is right for you?

To give you the best recommendation, I’d need to know a little more:

Are you looking for a free solution or a premium one with more features?

Do you want to apply these discounts to your entire store or just specific products?

Would you like me to find a specific plugin that fits your budget, or perhaps help you refine a code snippet for a specific product category?