SanFrancisco is a modern, high-performance WordPress theme designed for content-heavy websites such as digital magazines, news portals, and professional blogs. Developed by AggressiveMotions, it is built with a "Multi-Concept" approach, providing a wide variety of pre-designed demos that can be adapted for niches like fashion, technology, travel, or personal lifestyle.
As of early 2026, SanFrancisco remains a strong contender for publishers who prioritize a balance between heavy content density and clean, readable design.
Advanced Ad Management: Features a built-in system to manage banner ads, Google AdSense, and custom scripts across multiple strategic locations without needing extra plugins.
Unique Drag-and-Drop Builder: Includes a proprietary page builder specifically designed for magazine layouts, allowing you to mix and match different "blocks" (e.g., grid, list, slider) on the homepage.
Gutenberg & Elementor Ready: Fully optimized for the WordPress block editor and compatible with Elementor for those who prefer more visual control.
Smart Sticky Sidebars: Sidebars that follow the user as they scroll, which is proven to increase click-through rates on ads and related content.
Review System: Built-in star/point rating system for editors to publish professional product or movie reviews.
Mega Menus: Support for rich, content-filled navigation menus that can display latest posts or featured categories.
Feature
Details
Primary Use
News, Editorial, Personal Blog
Framework
Bootstrap 4.x / 5.x
Latest Update
Late 2024 / Early 2025 (v2.x)
SEO Ready
Schema.org integrated for rich snippets
Page Load Speed
Highly optimized for Google Core Web Vitals
Responsiveness
100% Fluid & Retina Ready
SanFrancisco is preferred by professional bloggers because it addresses the "clutter" issue common in magazine themes. It uses generous white space and sharp typography to ensure that even with dozens of articles on one page, the reader doesn't feel overwhelmed.
Pros:
Diverse Demo Library: Offers 10+ unique "concepts" ranging from minimalist personal blogs to massive news networks.
Integrated Social Sharing: Native social buttons that are lightweight and don't slow down the page like third-party plugins (e.g., ShareThis).
High Customizability: Almost every element (colors, fonts, layout widths) can be adjusted via the Live Customizer.
Cons:
Niche Specificity: It is strictly a "reading" theme; it is not ideal for portfolio sites or complex corporate business pages.
Custom Builder Learning Curve: While powerful, the unique "Aggressive Builder" takes a little time to master compared to standard Elementor.
Design Tip: If you are running a news site in 2026, utilize the theme’s "Post Formats" (Video, Audio, Gallery) to break up long walls of text. SanFrancisco handles video embeds from YouTube and Vimeo particularly well in its "Hero" sections.
Would you like me to help you compare SanFrancisco with the Newspaper or Jannah themes, or do you need assistance importing one of the specific demos?
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Published:
Jan 05, 2026 17:41 PM
Version:
v1.3.3
Category:
Developer:
ThemeforestLicense:
GPL v2 or Later