YITH WooCommerce Pending Order Survey 1.50.0

The YITH WooCommerce Pending Order Survey plugin is a targeted e-commerce tool designed to help store owners recover lost sales and gather critical business intelligence from customers who initiate an order but fail to complete the payment.

It specifically targets orders with the WooCommerce status of "Pending Payment" (or sometimes "On Hold"). This usually occurs when a customer selects a non-instantaneous payment method like Bank Transfer, or a payment gateway fails to confirm the transaction.

🌟 Core Purpose: Diagnose and Recover Pending Orders

The plugin automates the process of reaching out to these customers to understand the reason for the delay or abandonment, turning a potential lost sale into a learning opportunity.

⚙️ Key Features and Functionality

Feature

Description

Benefit

Automated Survey Emails

The plugin is configured to automatically send a customizable email survey to the customer after a specified time delay (e.g., 48 hours) if the order status remains "Pending Payment."

Saves Time: Automates follow-up, preventing the loss of sales due to simple customer forgetfulness.

Custom Survey Creation

You can create one or more surveys with open-ended questions to specifically ask users why they haven't completed the payment (e.g., "Was there a technical issue?" "Were shipping costs too high?").

Actionable Feedback: Gathers direct "zero-party data" to identify bottlenecks in the checkout process.

Payment Retry Link

The email includes a direct link that allows the customer to return to the checkout page or the payment gateway to complete the transaction immediately.

Recovers Sales: Removes friction and invites the user back to a high-intent purchase.

Discount Coupon Incentive

You have the option to include a discount coupon code directly in the survey email.

Encourages Completion: Provides a final incentive to motivate the customer to finish the pending order and provide feedback.

Reporting & Tracking

Provides a comprehensive dashboard to view: All answers received, the conversion rate of recovered orders (orders completed after the survey was sent), and a complete list of "Pending" and "Recovered" orders.

Optimization: Allows you to track which surveys or incentives are most effective and fix the underlying issues based on the feedback.

Thank-You Email

Automatically sends a separate "thank you" email to any user who completes the survey and/or completes their payment afterward.

Customer Loyalty: Builds rapport and acknowledges the customer's effort in providing feedback.

Data Export

Allows for CSV export of all collected survey data, making it easy to analyze trends in an external spreadsheet or BI tool.

External Analysis: Facilitates deep dive analysis of abandonment reasons.

In essence, the YITH WooCommerce Pending Order Survey plugin is a sophisticated tool for improving your e-commerce conversion funnel by proactively engaging with customers at the moment of hesitation.